ResourcesCase studiesHow Alloy automates PCI ASV in 30 seconds for regulated fintech

Customer story: Alloy

How Alloy automates PCI ASV in 30 seconds for regulated fintech

Alloy set up Detectify in 30 seconds, consolidated their security tooling, helped reduce operational overhead, and supported Alloy in unlocking new sales opportunities with strictly regulated enterprise clients through their partnership with Detectify.

Alloy’s achievements: Faster incident response, tool consolidation, and revenue generation

By implementing Detectify, Alloy has:

  • Revenue generation: Supported its external security posture to meet strict customer requirements, helping Alloy successfully unlock new sales opportunities with highly regulated enterprise banks.
  • Tool consolidation and efficiency: Consolidated Surface Monitoring and PCI ASV Scanning directly into Detectify, helping reduce operational overhead by managing one less tool.
  • Faster incident response: Leveraged continuous auto-discovery to contextualize anomalous traffic events rapidly, eliminating guesswork and expediting incident response investigations.
  • Attacker’s perspective: Gained continuous visibility into what malicious actors may see from the outside, complementing their internal defense-in-depth security posture without having to manually track changing attack surfaces.
  • Rapid deployment: Eliminated day-long configuration processes and legacy bottlenecks, launching compliance tools in under a minute.

The challenge:

Legacy compliance tooling required day-long configuration cycles, blocking Alloy's product-security team from meeting the strict PCI DSS and continuous-visibility bar that regulated enterprise banks demand before signing.

The result:

Alloy consolidated Surface Monitoring and PCI ASV Scanning onto Detectify, cutting compliance deployment from hours to under a minute and turning external security posture into a selling point in enterprise deals.

Security as a selling point

For Alloy, a leading provider of fraud detection and fraud prevention services for financial institutions, security is a critical product feature. Working with customers such as banks and lenders in highly regulated industries means that Alloy faces strict security and compliance requirements just to get a seat at the table.

Before Detectify, the product security team faced significant operational overhead costs with legacy tooling. Other solutions were cumbersome, requiring the better part of a day just to configure properly and document for the team. In an environment where security developers are stretched across multiple domains, clunky tools and lengthy implementation processes became a severe bottleneck.

“Time and attention are our most valuable resources as a security engineer. So, being quickly directed to the most impactful things will always be my top priority when managing a team of engineers. They will be the most impactful if they have the opportunity to focus on the most important work.”— Nathan Cooke, Manager of Product Security, Alloy

Simple setup and the attacker’s perspective

Alloy sought a solution that could provide comprehensive attack surface monitoring (ASM) while streamlining compliance requirements, specifically PCI DSS ASV scanning. Detectify proved to be the perfect fit, offering a seamless user experience that dramatically cut down management time with its surface monitoring and PCI ASV scanning products.

Instead of dealing with complex configurations, the team was able to launch Detectify’s PCI ASV product in under a minute. PCI ASV Scanning took 30 seconds to set up. That’s it. Much simpler, much easier, and hands-off.” Nathan explains.

Furthermore, Detectify’s continuous monitoring provided Alloy with the true attacker perspective, showing exactly what a malicious actor may see from the outside, complementing Alloy’s internal defense-in-depth security posture. This continuous visibility meant the team no longer had to manually track their ever-changing attack surface.

“I really like Detectify’s autodiscovery features for the Surface monitoring that has enabled us to not have to worry about reconfiguring and maintaining. That’s been wonderful.”— Nathan Cooke, Manager of Product Security, Alloy

Expedited incident response and ROI

By leveraging Detectify, Alloy achieved significant wins across both business and technical domains, proving that the right security tooling can drive operational excellence:

  • Revenue: A strong security posture is a direct customer requirement. Detectify supports Alloy’s external security posture and helps Alloy successfully sell to larger, highly regulated enterprise clients.
  • Tool consolidation and efficiency: Alloy was able to consolidate both Surface Monitoring and PCI ASV Scanning directly into Detectify; this reduced the team’s operational overhead by managing one less tool.
  • Faster incident response: Detectify’s auto-discovery features helped expedite the incident response investigation.
Automation & Tool Consolidation
Before Detectify
Operational overhead, managing multiple disparate, legacy tools
After Detectify
Consolidated Surface Monitoring and PCI ASV Scanning into a single platform
Streamlined Workflows & Deployment
Before Detectify
Clunky and cumbersome legacy tools
After Detectify
Detectify's PCI ASV Scanning was deployed in just *30 seconds*
Faster Incident Response
Before Detectify
Anomalous traffic events required manual review and lengthy investigations
After Detectify
Continuous auto-discovery rapidly contextualizes anomalous traffic and can help expedite incident response investigations
Centralized Visibility
Before Detectify
Manually track ever-changing external attack surface
After Detectify
Continuous, automated visibility simulates the "attacker’s perspective"
Business Impact & ROI
Before Detectify
Security and strict compliance requirements (like PCI DSS)
After Detectify
Supports Alloy’s external security posture, helping Alloy successfully sell to highly regulated enterprise clients
“Security just being a cost center; for us it is a selling point and a product feature. Detectify is helping us meet customer requirements that enabled us to sell to larger customers, larger banks.”

Standout support and a true partnership

Beyond the platform’s capabilities, Alloy found a reliable partner in Detectify’s customer success and technical teams. Communication remained seamless, allowing Alloy to quickly resolve queries and maximize the value of the platform.

“We’ve engaged with a lot of the technical solutions teams, helping us troubleshoot when needed and always well engaged, always a quick follow-up on any action items discussed during the meeting. I never have to chase them down. I do feel like we have a very good working relationship.”

Ultimately, Detectify provided more than just a scanner; it delivered a streamlined workflow that empowered Alloy’s security defenders to focus on what matters most.

“Detectify has been a real asset in our information security program, a tool that enabled us to meet a lot of the requirements for our customers. I look forward to a long continued relationship.”

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